California Shine the Light Law

California Civil Code Section 1798.83, known as the Shine the Light Law, requires us to disclose that California customers may request information concerning whether a business has disclosed personal data (as defined in the Shine the Light law) to any third parties for their direct marketing purposes. We do not disclose your data (as defined in the Shine the Light law) to non-affiliated companies without your consent for their direct marketing purposes.

California Consumer Privacy Act

Under the California Consumer Privacy Act (“CCPA”), California Civil Code sections 1798.100-1798.199, California residents have specific rights related to the information they collect or maintain about you. The rights of California residents under the CCPA are further described below. This California-specific portion of the Privacy Policy was last updated on June 01, 2020. Any changes will be effective immediately upon the posting of the revised Privacy Policy.

Notice of Collection.

We may collect information about consumers in the following categories of personal data that identifies, relates to, describes, or is capable of being associated with a particular individual, as defined by the California Consumer Privacy Act. We may use this information we collect for the business or commercial purposes described below. Over the past 12 months, we have collected such information from the following sources for the following business or commercial purposes. We have shared that information with the following categories of third parties.

Identifiers such as a real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, Social Security Number, driver’s license number, passport number, or other similar identifiers such as signature and physical characteristics

Sources from which we collect this information: We collect this information directly from consumers when they interact with our website, including when consumers create an account or place an order. We collect this information when consumers call us with a customer service inquiry. We also collect this information from third parties who supply us with this information.

Business Purposes for which we collect this information: To create a consumer account. To complete a transaction with a consumer. To market our products and services to consumers. To respond to consumer service inquires. To prevent fraud.

Third parties with whom we shared this information: We share this information with shipping companies, fraud prevention services, and email marketing services.

Financial information, such as credit card or other payment information;

Sources from which we collect this information: We collect this information when consumers provide it to us, including when they make an account or place an order.

Business Purposes for collecting this information: This information is used to create an account or to complete a transaction. We use this information in the context of fraud prevention.

Third parties with whom we shared this information: We share this information with credit card processing businesses.

Commercial Information, including records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies

Sources from which we collect this information: We collect this information when consumers interact with our website, including when consumers: make a purchase; view a page on our website; search on our website; add products to their cart. We also collect this information from third parties who supply us with this information.

Business Purposes for which we collect this information: To gain insight into consumers’ characteristics, interests, and behaviors. To market our products and services to consumers. To complete transactions. For customer service.

Third parties with whom we shared this information: We share this information with third-party email marketing and advertisement services.

Internet or electronic network activity information, information, including, but not limited to, browsing history, search history, and information regarding a consumer’s interaction with an Internet website, application, or advertisement

Sources from which we collect this information: We collect this information when consumers interact with our website, including when consumers: make a purchase; view a page on our website; search on our website, or add products to their cart. We also collect this information from third parties who supply us with this information.

Business Purposes for which we collect this information: To gain insight into consumers’ characteristics, interests, and behaviors. To market our products and services to consumers.

Third parties with whom we shared this information: We share this information with third-party email marketing and advertisement services.

Audio, electronic, visual, thermal, olfactory, or similar information

Sources from which we collect this information: We collect this information when consumers make customer service inquires.

Business Purposes for which we collect this information: To answer customer service inquires and improve customer service.

Third parties with whom we shared this information: We do not share this information with any third parties.

Geolocation data

Sources from which we collect this information: We collect this information when a consumer makes a purchase.

Sources from which we collect this information: We use this information to complete consumer transactions, including currency selection and in the context of fraud prevention.

Third parties with whom we shared this information: We share this information with third-party fraud prevention services.

Professional or employment-related information

Sources from which we collect this information: We collect this information when a consumer provides it by including a business address when they create an account or place a transaction.

Business Purposes for which we collect this information: To complete a transaction.

Third parties with whom we shared this information: We share this information with shipping companies.

Inferences are drawn to create a profile about a consumer reflecting the consumer’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes

Business Purposes for which we collect this information: To gain insight into consumers’ characteristics, interests, and behaviors. To market our products and services to consumers.

Third parties with whom we shared this information: We share this information with third-party email marketing and advertisement services.

We may also use any of the information we collect from consumers to:

Provide customer service and technical assistance and respond to questions related to our products and services;

Conduct internal research and development and make business decisions about current and future product and service offerings;

Debug and repair errors in our products and services and other activities to maintain and improve the quality and safety of our products and services;

Cooperate with law enforcement and protect the rights, interests, safety, or property of us or our customers, service providers, and other third parties;

Comply with and enforce applicable legal and regulatory obligations, and respond to governmental requests;

Enforce our policies, terms, and conditions, or other agreements; and

Defend against or pursue claims, disputes, or litigation – in court or elsewhere.

We may disclose or transfer personal data about consumers as part of a corporate business transaction, such as a merger or acquisition, joint venture, corporate reorganization, financing, or sale of company assets, or in the unlikely event of insolvency, bankruptcy, or receivership, in which case the personal data could be transferred to third parties as a business asset in the transaction – subject to the terms of this privacy policy.

Your Right to Know About Personal Information Collected or Disclosed

Your Right to Request Information. You have the right to request that we disclose the categories and specific pieces of personal information we have collected about you. You may request this information twice within 12 months. You may request any or all of the following: The categories your personal information we have collected about you in the preceding 12 months; the categories of sources from which the personal information has been collected about you in the preceding 12 months; the business or commercial purpose for collecting or selling your personal information in the preceding 12 months; the categories of third parties with whom we have shared your personal information in the preceding 12 months; the categories of your personal information that we sold and the categories of third parties to whom the personal information was sold in the preceding a 12-month span, listed by category or categories of personal information for each third party to whom your personal information was sold; the categories of your personal information that we disclosed for a business purpose in the preceding 12 months; and/or the specific pieces of personal information we have collected about you.
Instructions for Requesting Information. To request information under this section, please fill out our contact form (https://www.stfmaw.com/pages/contact).

In your request, state what information you are requesting. Please provide us with an email address for us to contact you at. If you do not have an email address, please provide a telephone number and/or postal mailing address for us to contact you at.

Verification Process. To process requests about categories of information about you, we require that you provide at least two pieces of personal information that match the personal information we maintain about you. For example, suppose we maintain your name and a credit card number. In that case, we may request that you provide us with your credit card’s security code and identify a recent purchase to verify your identity. For requests about specific pieces of information about you, we require you to provide us with three pieces of personal information that match the personal information we maintain about you. For example, we may ask you to provide your credit card’s security code, ask you to provide your account username and ask you to identify a recent purchase to verify your identity. In addition, we will require that you provide us with a signed and notarized declaration under the penalty of perjury stating that you are the person whose records you are requesting.

Disclosure or Sale of Personal Information

We have not sold any personal information to third parties for business or commercial purposes, nor do we intend to. We do not knowingly collect nor sell the personal information of minors under 18 years of age.

Your Right to Request Deletion of Personal Information

Your Right to Delete Information. You have the right to request that we delete any personal information about you that we have collected from you or maintain that identifies, relates to, describes, is capable of being associated with, or could be reasonably linked, directly or indirectly, with you or your household. We are not required to comply with a request to delete the personal information if it is necessary for us to maintain your personal information to:
Complete the transaction for which the personal information was collected, provide a good or service requested by you, or reasonably anticipated within the context of a business’s ongoing business relationship with you, or otherwise perform a contract between you and us.
2. Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for that activity.
3. Debug to identify and repair errors that impair existing intended functionality.
4. Exercise free speech, ensure the right of another consumer to exercise their right of free speech, or exercise another right provided for by law.
5. Comply with the California Electronic Communications Privacy Act under Chapter 3.6 (commencing with Section 1546) of Title 12 of Part 2 of the Penal Code.
6. Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws when the businesses’ deletion of the information is likely to render impossible or seriously impair the achievement of such research if you have provided informed consent.
7. To enable solely internal uses that are reasonably aligned with the expectations of the consumer based on your relationship with the business.
8. Comply with a legal obligation.
9. Otherwise, use your personal information internally, in a lawful manner compatible with the context in which you provided the information.
Instructions for Requesting Your Information to be Deleted. To request to delete personal information under this section, please fill out the form on our contact page (https://www.stfmaw.com/pages/contact).

In your request, specify what information you are requesting to be deleted or state that you are requesting all information we have collected or maintain about you. Please provide us with an email address to contact you at. If you do not have an email address, please provide either a telephone number and/or postal mailing address to contact you.

Verification Process. Requests will be verified in one of two ways depending upon our good-faith belief about the harm the unauthorized deletion of this information may pose to you. For requests to delete that pose a low risk of harm to you should the deletion be unauthorized, for example, a deletion of your browsing history on our website, we will require that you provide at least two pieces of personal information that match the personal information we maintain about you. For example, suppose we maintain your name and credit card number. In that case, we may request you provide us with your credit card’s security code and identify a recent purchase to verify your identity.

For requests which pose a high risk of harm to you should the deletion be unauthorized, for example, the deletion of your customer account, we will require you to provide us with three pieces of personal information that match the personal information we maintain about you. For example, we may request your credit card’s security code, your account user name, and that you identify a recent purchase to verify your identity. In addition, we will require that you provide us with a signed and notarized declaration under the penalty of perjury stating that you are the person whose records you seek to delete.

Right to Opt-Out of the Sale of Personal Information

We do not provide a mechanism for opting out of your personal information because we do not, and will not, sell the personal information we collect. If we decide to sell personal information in the future, we will notice the right to opt out of this privacy policy. We do not, and will not, sell personal information collected during the period during which a notice of opt-out is not posted.

Right to Non-Discrimination for the Exercise of a Consumer’s Privacy Rights

We will not discriminate against you because you have exercised any of your consumer’s rights, including, but not limited to:

Denying goods or services to you;
2. Charging different prices or rates for goods or services, including through the use of discounts or other benefits or imposing penalties;
3. Providing a different level or quality of goods or services to you; and/or
4. Suggesting that you will receive a different price or rate for goods or services or a different level or quality of goods or services.

Authorized Agent

You may designate an authorized agent to request under the California Consumer Protection Act by providing the authorized agent written permission to do so or when you have provided the authorized agent power of attorney under Probate Code sections 4000 to 4465. We will require the authorized agent to submit proof that you have authorized them to act on their behalf, and, except in cases where you have provided the authorized agent power of attorney, we may require that you verify your identity with us.

Notice of Financial Incentive.

We do not currently offer financial incentives or price or service differences online to consumers in exchange for the retention and/or sale of their information.

Exceptions

We may aggregate and/or de-identify your information so that the information no longer relates to you individually. Our use and disclosure of such aggregated or de-identified information is not subject to this Privacy Policy and may be disclosed to others without limitation and for any purpose.

If you have any questions or concerns about any aspect of this Privacy Policy or our privacy practices, or if you would like to exercise the choices discussed above, please contact us at https://www.stfmaw.com/pages/contact.

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